If you are anything like me, you started out taking photos of your family and friends and you really started to enjoy it and then you decided to make a big leap into starting an official business to further pursue your new-found passion on the side of your “day-job” to make some money while doing…
Trust me, I get it, starting a website or blog sounds so scary and intimidating. I used to be scared too! But the truth is, it is now easier than ever before and not only that – it’s far cheaper than you may even realize. Can you navigate around a Facebook page? If so, you…
Today’s question is – how the heck do you know if it is time to upgrade your camera. To make the most of this post, I’d encourage you to jot down your answers to the below questions, it will help you map out your thoughts easily that way. By the time you are done reading…
I am writing this from 28,000 feet in the air as I am flying back home from Mexico, but before I return back in San Diego on land, I wanted to share some helpful pricing tips with you. Now – you might be wondering, what the heck does Mexico and airplanes have to do with…
The #1 Thing You’re Missing How much should I charge? Am I priced right? Do you think I am too expensive? These are all questions that I read on a daily basis within various photography groups on Facebook, and I am darn sure those questions go far beyond Facebook too. Photography these days seems like…
Technology is amazing. It really is. The thing is with technology is the ones who are the late adopters typically get the better “deal”. So from a cost standpoint in particular, those that have the patience to wait are often rewarded. I believe that is exactly what is happening again with the newest group of…
For most of us, when first starting our photography businesses, we aren’t too picky about exactly “who” our clients are. Rightfully so, in the beginning, we are focused primarily on building our portfolio, gaining experience and making some money to help offset the costs of our new and often growing collection of equipment. That’s totally…
Having the latest and greatest camera or most expensive lens won’t make you a great photographer. It takes knowledge, creativity and motivation to excel at photography. However, there are certainly equipment and tools that are available for you that can drastically help make your job a bit easier. Today I am going to share with…
We may all be photographers now, but most of us come from very different backgrounds before getting ourselves into this crazy business. As I have discussed in detail in many of my other business or photography pricing tutorials, being a photographer today is no easy task. Why? Because everyone is doing it. It’s simple as…
It’s been about nine weeks since I got dumped, and duped. I have never ever felt so betrayed, taken, mistreated and robbed. Robbed from the months of time and hard work I invested, robbed from my dollars spent and robbed emotionally. Nine weeks ago, I wasn’t ready to share my story. I was too angry…
What wedding photography gear and equipment do you need? The very first video that I ever recorded for the Cole’s Classroom YouTube channel was “Our Must Have Wedding Photography Equipment” which oddly enough has still been our most viewed video yet. At the time that was our wedding photography kit that we loved to pieces…
Note: This is an excerpt from the 19 page photography pricing guide – “Pricing Yourself for Success“. Without a doubt the hardest piece of the pricing puzzle is knowing how much you should charge for your photography. There is plenty of information on the web that makes it seem very formulaic and with some simple…
Are you not actively blogging and posting photos from your recent photo sessions on a blog? Well, you should be. Let me tell you why… Today I am going to share with you the top 7 reasons why your photography business needs to be blogging. SEO – Although my WordPress blog may not look as…
There is no doubt about it that having a blog for your photography business is your absolute best way to get your work seen by anyone surfing the inter-webs. Of course, if you have a blog but never use it, you are only hurting yourself. Blogging isn’t easy…trust me, I know! But when done correctly,…
D5300 vs D5200 – What’s New in the D5300? It is remarkable how far technology has advanced and at how fast of a pace it is doing so! Hot of the press tonight is the announcement of Nikon’s newest entry level DSLR, the Nikon D5300. After reading through the Nikon D5300 specs I must say,…
Wedding Photography Tutorials – 5 Top Tips to Prepare for a Successful Wedding Shoot! It is no secret that wedding photography can be a very lucrative career choice for the right type of photographer. Weddings are fast paced and as the wedding photographer you are always dealing with different personalities on the wedding day which…