How Much Should You Charge for Your Photography?
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How Much Should You Charge for Your Photography?

Note: This is an excerpt from the 19 page photography pricing guide – “Pricing Yourself for Success“. Without a doubt the hardest piece of the pricing puzzle is knowing how much you should charge for your photography.   There is plenty of information on the web that makes it seem very formulaic and with some simple…

How to Edit Newborn Photos in Lightroom in only 65 Seconds!
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How to Edit Newborn Photos in Lightroom in only 65 Seconds!

A couple months ago I posted a question on the Cole’s Classroom Facebook group asking what is the one area within newborn photography that people struggle with the most.  Nearly all the responses were related to the photo editing process taking forever. Not a huge surprise…  Many told me that hours would be spent fine tuning…

7 Reasons Your Photography Business Needs to be Blogging!
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7 Reasons Your Photography Business Needs to be Blogging!

Are you not actively blogging and posting photos from your recent photo sessions on a blog?  Well, you should be.  Let me tell you why… Today I am going to share with you the top 7 reasons why your photography business needs to be blogging. SEO – Although my WordPress blog may not look as…

The Essential Newborn Lightroom Presets Collection is Here!
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The Essential Newborn Lightroom Presets Collection is Here!

Up until recently to be an effective Newborn Photographer you had to be a master artist within Photoshop spending an abundance of time editing photos, perfecting the soft, airy, and timeless look that we all love for these little angels.  Not to mention having to spend a tremendous amount of time retouching skin blemishes inherent…

How to Optimize Images for SEO & Blogging Success!
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How to Optimize Images for SEO & Blogging Success!

There is no doubt about it that having a blog for your photography business is your absolute best way to get your work seen by anyone surfing the inter-webs.  Of course, if you have a blog but never use it, you are only hurting yourself.  Blogging isn’t easy…trust me, I know!  But when done correctly,…

Photographer Pricing Strategies: Packages vs a La Carte
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Photographer Pricing Strategies: Packages vs a La Carte

One of the most common questions I see in various online photography forums is related to the topic of pricing. Have you ever asked yourself: am I charging too much?  Am I charging too little?  There are many variables that all play a role into knowing what the “right” answer is and also which pricing…