If you have been thinking about selling your photography work online, then opening an Etsy photography shop may be the right choice for you. Etsy shops are easy to set up and a great way for photographers to sell their prints and gain valuable exposure. If you are ready to start selling your photography prints on…
Thinking of ways to add value to your client experience? Here are 7 ways to really pique interest and get people talking about your photography business. Since everyone and their dog wants to be a photographer these days, it’s really important that you add value to your client experience. Word of mouth advertising is your…
Have you considered switching from offering digitals, to in-person sales? Here is our list of what you’ll need to consider! In-person sales (also known as IPS) is the act of meeting with your photography clients in person, to preview and sell your photographs. This varies greatly from providing your clients copies of high-resolution digital files…
Unsure you’re at the point of charging for your photography? Here are our tips and tricks for knowing when you’re ready to take the leap! Let me just get this out of the way. This is going to be different for everyone. There is no one rule for when you can start charging for your…
Backing up your photos is a must these days. Since there are no longer hard copies of photos, digital copies of photographs must be guarded like gold. In this article, I will explain why it is so important to keep your files in multiple places. I will also talk about different ways that you can…
What’s the key to getting photography clients? Read on for our comprehensive guide! So you look on Facebook and Instagram and see all of these fantastic photographs that just seem…annoyingly PERFECT. The moms have the dreamy flowy dress and coordinating jewelry and magazine hair, the dads are impeccably dressed, and the kids just walked off…
Have You Ever Found Yourself Needing SD Card Recovery? In this article, I’m going to talk about a devastating situation most of us might have been through. And if you have, you will immediately relate to what I felt in this situation. But luckily, I’m going to show you how to fix the problem. So,…
Wish you could nail white balance consistently? Now you can. I’m going to be honest with you. When it comes to White Balance, I have always been one to shoot in Auto White Balance (AWB) mode and “fix it later.” “It’s such a quick, easy fix in post-processing,” I told myself. Until it wasn’t. I’ve…
I’m in quite a few Facebook photography groups and it seems every single day someone has a memory card fail. It’s scary when this happens but we all have to deal with at some point. I recently had one fail on me! While there is no guarantee you won’t have one fail, here are a…
I am telling you, every day it’s a party in the Cole’s Clique Elite Private Facebook group. But don’t get me wrong, it’s not only fun and games, we’re serious about improving our photography and for many like Leslie & Jessica – boosting their photography business too. None of this comes easy. You have to…
Note from Cole – the tutorial & photographs are written / provided from Twyla Dawn Photography. I am sure by now lots of you have seen and heard the term IPS thrown around quite a bit in groups and discussions. IPS is In Person Sales which is referred to as a customer service based business…
One way or another you’ve stumbled upon Cole’s Classroom, and THANK YOU for being here! It might have been from Facebook, or YouTube or Google or perhaps a friend of yours told you about Cole’s Classroom – at any rate, you’ve likely seen my face or read my words but do you really know me?…
I am writing this from 28,000 feet in the air as I am flying back home from Mexico, but before I return back in San Diego on land, I wanted to share some helpful pricing tips with you. Now – you might be wondering, what the heck does Mexico and airplanes have to do with…
The #1 Thing You’re Missing How much should I charge? Am I priced right? Do you think I am too expensive? These are all questions that I read on a daily basis within various photography groups on Facebook, and I am darn sure those questions go far beyond Facebook too. Photography these days seems like…
For most of us, when first starting our photography businesses, we aren’t too picky about exactly “who” our clients are. Rightfully so, in the beginning, we are focused primarily on building our portfolio, gaining experience and making some money to help offset the costs of our new and often growing collection of equipment. That’s totally…
Note: This is an excerpt from the 19 page photography pricing guide – “Pricing Yourself for Success“. Without a doubt the hardest piece of the pricing puzzle is knowing how much you should charge for your photography. There is plenty of information on the web that makes it seem very formulaic and with some simple…