Being Authentically YOU: 6 Steps for Establishing Your Brand Identity with Abby Grace Episode 27: Show Notes. In order to market anything – your product, your company, or your ideas – you first need to define your unique brand. Your brand is not just the visuals, like your logo and your website, it also encompasses…
Setting Goals During a Pandemic: The Fool-Proof Way to Keep Your Business on Track with Erin Youngren Episode 26: Show Notes. It’s important to continue to set business goals and push forward, even during times of crisis. Today’s guest is Erin Youngren, who is an educator and photographer. In this episode, Erin talks about setting goals for 2021, and you might be…
Getting Your Life Back – Simple Systems to Save You Time in Your Business with Dahlia Orth, System Strategy Academy. Episode 24: Show Notes. Stress is one of those things that can take the joy out of your photography career, but implementing good systems can help reduce it. Nobody understands systems as well as Dahlia…
Hacking The Algorithm with Facebook Groups. Episode 23: Show Notes. One of the things our guest today learned very early on was the power of social media and how it’s not just about uploading nice content and hoping people see it and engage with it. In fact, there is an actual strategy and specific steps…
As a professional photographer, you aren’t just an artist. You’re also a business person. Sure, you want to create beautiful images, but you also want to get paid. Commercial photography is one of the more lucrative fields. In particular, brand photography is in high demand and can form a lucrative cornerstone for your photography business….
Marketing That Works – Using Facebook Ads for Profit with Chip Dizárd. Episode 21: Show Notes. Figuring out Facebook ads can be overwhelming, but joining us to shed some light on the topic is photographer, videographer, and Facebook ads guru Chip Dizárd. Chip has a longstanding career in photography and first decided to fine-tune his…
September and October are the family photographer’s bread and butter. It seems everybody wants family photos with fall leaves. But fall family pictures are just one option of dozens for wowing clients with fun sessions and beautiful images. We have the mega list of family portrait ideas! The Classic Portrait Even if your family picture…
How the HECK do you write a photography blog when you’re not a writer?! We’re here to help! Skillful blogging is not as cringeworthy as you think! Why Is Blogging Important? Photography is a highly personal service. Your clients are inviting you to capture important moments and milestones in their lives, so you need to…
You picked up a camera and within a few clicks, you fell in love. People, flowers, wildlife, weddings… no matter the genre, you are LOVING photographing it. But now you wonder…Can photography make me money? The answer is yes, you can make money from photography. The question then is how can you make money? In…
Adobe Portfolio is a site builder that comes with the CC bundle. Squarespace makes a similar promise, but this site-building platform includes additional features that make it worth considering. Here is what you need to know about Adobe Portfolio vs Squarespace. Which Platform is Easier to Use? Getting started is quick and easy with Adobe…
![How to Copyright an Image or Photograph [Beginners Guide]](https://colesclassroom.com/wp-content/uploads/2020/05/activity-board-game-connection-desk-613508-768x513.jpg)
Knowing how to copyright a photo can save you a bit of time and money, but you must understand the process and the full implications. Not all images need copyright protection in the United States, but you’ll want to make sure you have legal recourse should someone use your images without permission. Copyright and Applications…
Your profile pictures are one of the first things users will notice when they visit one of your profiles. If they don’t know you in real life, your profile pictures will shape the image they have of you. If you visit social networks to connect with people you know in real life, your cool profile…
Spending a day at the beach is an opportunity to relax and have fun with your loved ones. If you’re looking for some family picture ideas that will keep you busy, we recommend planning a beach creative family photo-shoot so you can bring home plenty of family beach creative pictures. Here are a few creative…
Do feel like advertising your business online is a good idea but don’t’ know where to start? We’ve got Google Ads for Photographers Explained! I’m a photographer. I also have degrees and experience in public relations and economics, specifically in the natural resources industry. So I know a lot of stuff about some really weird…
Whether it’s a snapshot to commemorate the large family reunion or a family portrait for the Christmas albums, posing large groups of people for a picture can be tricky. Even expert photographers can have issues attempting to make sure they get the right shot when they’ve got to photograph a lot of people at once. …
Learn how to run a photography model call to grow your business When you learn how to run a photography model call, you create an opportunity for growth in your business. Use a photography model call to build your portfolio, practice new skills, create social media buzz or even grow your clientele. In this tutorial,…