We’ve all heard it: When it comes to business, blogging for photographers is gold. Not only is it great for SEO (search engine optimization), but your blog is a great way for your clients to share your work and your website with ALL of their friends and family. Talk about increasing your reach! I always…
I will never forget the first time I had to fire a client. It was SO uncomfortable. There were warning signs from the very beginning, but being overly-optimistic and being a people-pleaser, I ignored them. I learned a hard lesson that day: If you know a client will not be a good fit for you,…
I’m in quite a few Facebook photography groups and it seems every single day someone has a memory card fail. It’s scary when this happens but we all have to deal with at some point. I recently had one fail on me! While there is no guarantee you won’t have one fail, here are a…
A client questionnaire is a valuable tool to not only establish a good client relationship, but lead a great photography session. It reminds people you are not just a person with a camera, you are a business, have goals, and care about their needs/wants. Using a client questionnaire has helped me to get to know…
It seems like everyone has a camera these days. And with such a wealth of information on the internet, learning how to use it has never been easier! It’s a double-edged sword, because while we have droves of information and know-how at our very fingertips, this also means that an industry that used to require…
It’s that time of year, photographers: Busy season is upon us. At one time, this season filled me with equal parts excitement and dread. Could I manage it all? What if I dropped the ball? How would I keep everything straight? I have a lot on my plate besides running my photography business. Sound familiar?…
At some point or another, if you own a nice camera and have at least minimal skill using it, the time will come (and probably more than once): Someone will ask you to work for free. Or maybe no one will ask you, but you’ll find yourself slow on work, worried about growing your business,…
Have you ever considered adding wedding photography to your current photography business? Do you love weddings but simply don’t have the time for the contracts, client meetings, post processing & logistics? Are you looking for a way to fill in your schedule gaps and make some additional income? Two years ago, I answered yes to…
Wedding ring photos – one of the most symbolic images you will capture on a wedding day. While every detail from the nuptials is extremely important to photograph, there is nothing that signifies marriages more than a photo of two perfectly polished eternal wedding bands. Shooting photos of the rings is also your turn as…
For the majority of photographers, having a website will be a crucial element to having a successful business. Having a place where you can visually display your work is key to your photography business. There are a few reasons why having a website is critical to the success of your photography business, and in today’s…
In today’s highly competitive market for photography, it is not an easy task to build your brand and have people notice you. Now days, you need to stand out from the rest of the crowd and bring people in. If you’ve wondered how to market your photography, look no further. In this article, I am…
Are you looking for the best portrait lens on a budget? If you are making your way into the photography industry, chances are you are looking to get killer photos of your clients while building your business on a budget. And who can blame you? We want our clients to look their best and we don’t…
So…let’s be honest…what are the odds that your client is a former model? Probably slim ;). Back when I was shooting countless weddings, engagements and portraits, a big part of my job was not to simply just capture, but to also make every day people feel comfortable enough in front of the lens so I…
One of the things that gets under my skin more than anything is stumbling upon articles insinuating that a new photographer must spend top dollar and go into inordinate amounts of debt in able to be considered a “real” photographer. As if the amount of money invested is what buys you a place at the…
Are you ready to take your photography business to the next level? Are you excited to show potential clients what you can do and grab their attention? Here are some simple, yet very important steps toward achieving your goals of becoming a professional photographer. How to Make a Photography Portfolio – 10 Simple Tips for…
Note from Cole – the tutorial & photographs are written / provided from Twyla Dawn Photography. I am sure by now lots of you have seen and heard the term IPS thrown around quite a bit in groups and discussions. IPS is In Person Sales which is referred to as a customer service based business…