The fall season can really get busy, as the weather tends to be nice, and the holidays are soon upon us! This is a great time to get out of your comfort zone and run some fall mini sessions. Maybe just the thought of mini sessions bring about panic and heart palpitations, but they don’t…
Let’s Get Organized! Managing Content Calendars, Social Media Scheduling, and More! With Mandy Liz Marketing ourselves on social media can feel overwhelming with many asking themselves — “where should I start, what should I post, and how can I drive engagement with my audience?” In today’s episode, we chat to photographer and personal brand expert…
Yes, I offer free mini sessions in my photography business. No, I’m not crazy. At least not for that reason. Today, I’ll share with you how I structure my mini-sessions, why I occasionally offer them for free and how that has helped grow my business. The Origin of the Free Mini Session I struggled with…
Christmas always seems to be around the corner (no matter what time of year)! Families tend to want to plan early to purchase holiday cards, so it’s never too easy to get a head start as a photographer! Christmas mini sessions can be a really lucrative offering for your business if you are willing to…
If I asked you if you enjoy selling photography prints, what would your answer be? I’m guessing you’d say things like ick, yuck, ugh, or even just a definitive NO! But if I asked you the following questions, would your answer change? Do you enjoy serving your clients? Are you willing to help clients solve…
Mentors and Masterminds in Photography with Jenni Maroney. Episode 39: Show Notes. Pivoting into education is not always the right move for everyone, and it is by no means a get-rich-quick scheme. You have to be passionate about helping others do the things that you have managed to do successfully in your business. Our guest…
For years, printed forms and checks were the standard for volume photography ordering. And while those options are still relevant and useful in many situations, more photographers are taking their ordering online. There are several different ways to facilitate online ordering, from the simple and free to the specialized and complex. In this article, we’ll…
Photoshop is a fantastic tool for many purposes, such as editing wedding photos or creating graphics for logos and other marketing materials. Another everyday use of Photoshop is editing people onto different backgrounds, but hair makes this extremely difficult. It’s wispy and has hundreds of intricate pixels that need to be fit inside a single…
You’ve lined up your first sports league to take photos of and you couldn’t be more excited. You love sports. You love photography. Combining the two into a job that earns money seems like a dream come true, right? The only problem is, you really don’t know how or where to start to create a…
Have you ever seen a photo that makes you instantly jealous of the model’s eyes? Well, believe it or not, most of this is due to post-processing using eye Photoshop – and it’s effortless to do yourself! If you’re wondering how to make eyes pop in photoshop eye, we’ll teach you how to do just…
Giving clients a great experience doesn’t have to mean lavishing them with expensive gifts or spending oodles of money. But with some planning, time, and effort, you can craft a client experience workflow to create an overall customer experience that wows! Learn: What a relational client experience looks like and how it benefits your business….
2000 Sessions. 12 Months. 1 Photographer — with Sarah Witherington Episode 36: Show Notes. After working several jobs to stay afloat, Sarah Witherington burst into the photography scene with her first Groupon gig which earned her 2,000 clients. Today, we sit down with Sarah to discuss her journey as a photographer, beginning with how she…
Before we learn how to delete a Lightroom catalog, let’s address one crucial question. What is a catalog in Lightroom? A Lightroom catalog is the location responsible for housing your Lightroom photos. It also stores image previews and other essential information. Your Lightroom catalog is usually on your hard drive. But you can choose to…
How to Use Pinterest to Book Clients and Grow Your Photography Business with Sharee Davenport Episode 35: Show Notes. Creating a profitable photography business can be a challenging task, but what if there was a way you could achieve your five-year plan in just one? Wedding photographer and Pinterest expert Sharee Davenport did just that….
We’ve all done it. Sat down to blog a client session and stared at that blinking cursor with equal parts panic and frustration. What in the world should I say? What if they hate it? Do I really NEED to blog? Can’t I simply connect with customers through my photos? Writing is hard, y’all. For…
A few weeks ago, a fellow photographer posed the question “What do you wish you’d done differently when you started your business?” My answer? Use a photography CRM sooner to start my client relationships out on the best foot possible and keep track of all my business things! What is a photography CRM and how…