Before you make the switch, find out exactly what is a mirrorless camera and decide if it’s the right camera for you! Have you heard other photographers rave about their mirrorless cameras? Ever see another photographer shooting a tiny camera and wonder what the heck it was? Today, we’re going to tackle this new technology…
Online galleries, file-sharing sites or digital files via a device? We’ve some ideas on the best way to deliver digital images to your clients. Establishing a photography business requires about two-thousand decisions right off the bat. Nikon or Canon? Lifestyle or traditional? Wide-angle or telephoto? Digitals or prints? Even if you decide to deliver digital…
We’ll help you build a smart product photography pricing strategy that works for YOUR business! On any given day in the Cole’s Classroom Facebook group, we see a request for help on product photography pricing. The post usually goes something like this… “A store has contacted me to take pictures of their new product line. …
Outfit your favorite shutterbug with one of these best kids cameras! Do you have a budding photographer in your ranks? It’s never too early for kids to fall in love with photography. But what are the best kids cameras available right now? Should you get something simple? Something a young photographer can grow into? Something…
Make money for your clients and yourself with high-quality commercial photography. What do you think of when you hear the term commercial photography? Do you picture a commercial photographer with clients like Nike, Disney or Armani? What about H&R Real Estate, Carson’s Discount Tire or Olson Orthodontics? Just about every business, from national brands to…
Recent studies show that almost 80 percent of American consumers do at least some online shopping, while 88 percent of customers research products online before purchasing through a brick-and-mortar store. Part of their online shopping and research experience is photos. And it’s not just online merchants. All kinds of businesses, including restaurants, clothing retailers and…
Canon fans raise your hands! We found the best Canon camera just for you! Either you’ve heard good things about Canon and you don’t know which camera to get, or you love Canon and want to upgrade your camera to something better (and you also don’t know which camera to get). Either way, we’ve got some…
Have you ever discounted your photography work for someone, only to kick yourself later? You’re not alone! Read on for tips about regaining your confidence to charge. Oh yes, friends, I’m going to talk about MONEY. I honestly don’t get why it’s such a taboo subject. In fact, I think we should ALL be talking…
Not Sure How to set freelance photography rates? Start with knowing your costs and profit goals! You’ve taken the leap and hung out your shingle as a freelance photographer. You are your own boss, set your own hours and name your own prices. But the problem is, you have no idea what to charge for…
Zenfolio vs. Smugmug…the heavyweight bout of the ages! Ask 100 photographers their opinion of Zenfolio vs. Smugmug and you’re likely to find half in the Smugmug camp and half in the the Zenfolio camp. A battle of these two photography portfolio heavyweights almost always ends in a draw. The better question might then be Zenfolio vs….
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Need a new online gallery delivery system for your clients? Here is a comprehensive ShootProof review just for you! So you have either decided to ditch the USBs or better yet, CDs, and you’ve heard all about online gallery delivery systems for clients. Well, you’re in the right place. Here’s our complete ShootProof review, tailored…
Unsure you’re at the point of charging for your photography? Here are our tips and tricks for knowing when you’re ready to take the leap! Let me just get this out of the way. This is going to be different for everyone. There is no one rule for when you can start charging for your…
The Dilemma: Choosing The Best Beginner Camera in a World Full of Options. Which One is For You? This is a question that gets asked regularly, so let’s get clear right from the start friends. The best beginner camera for you, is not going to be the same as the best beginner camera for somebody…
Wondering what client gallery delivery option to choose? Let’s compare two great choices, Pixieset vs Shootproof! When it comes to choosing a delivery method for client photos, things can get a little confusing. Today, we are breaking down both the pros and cons of the two largest client gallery options, Pixieset vs ShootProof. They are both…
SmugMug is a photo-sharing service popular among professional photographers. The software allows you to upload proofs and final edits into a gallery that you can then send to your clients so they can pick their edits or order prints. As with any service, SmugMug has its pros and cons, which we will review in this…
For those of you who have never heard of Pixieset, get excited. For those who already use it, I strongly recommend reading this to find out all that Pixieset can offer you. In a nutshell the website allows photographers to share large files with clients for a monthly fee. But unlike other file sharing sites,…