Pinterest for Photographers — Using Pinterest to Attract More Dream Clients on Google with Anna Bennett. CLICK HERE TO LISTEN Episode 02: Show Notes. Did you know that using Pinterest can help your business rank on the first page of a Google search? Pinterest is a powerful, unique, and often overlooked tool for digital marketing,…
Homeless to Happy – One Photographer’s Journey to Optimism and Success with Christopher Hall. CLICK HERE TO LISTEN Episode 01: Show Notes. Welcome to the first episode of the Find Your Focus podcast with Cole’s Classroom, where you’ll hear inspirational stories and pro tips from our guests to help you on your journey with photography!…
Want to be sure you can capture the best wedding photo on that special wedding day? This wedding photography checklist will help you through getting ready and ensure each photo shot is as good as the bride and groom want. Photos to Take Before the Big Day Getting ready before the wedding is the most…
Stay Calm. Be Confident. And Learn How to Deal with Difficult Guests as a Photographer If you photograph weddings or even private portrait sessions, you’ll eventually wind up encountering one…a client or guest who wants to be the official photographer, boss you around or tell you how to do your job. It’s frustrating. It’s maddening….
Let’s talk IPS photography vs. digital sales …advantages, disadvantages and which makes the most sense for YOUR business! IPS photography vs. digital sales is one of those subjects that really shouldn’t be controversial. Let each business owner figure out what’s best for him or her and move on, right? Except it IS controversial. Each side…
Don’t freak out over the photography slow season. We have some ideas! The photography slow season is upon us. After a fast and furious fall season, it can feel good to slow down and enjoy a few weeks off. You can work on your website, get caught up on blogging, or clean your office! But…
We’ll help you build a smart product photography pricing strategy that works for YOUR business! On any given day in the Cole’s Classroom Facebook group, we see a request for help on product photography pricing. The post usually goes something like this… “A store has contacted me to take pictures of their new product line. …
We have the inspiration you need to increase your photography bookings You’ve launched your business and want to take on clients. But instead of hearing the phone ringing off the hook, you hear…crickets. Or you were swamped earlier and now the calendar is woefully empty. You’re frustrated, confused and maybe a little scared. Why aren’t…
Make money for your clients and yourself with high-quality commercial photography. What do you think of when you hear the term commercial photography? Do you picture a commercial photographer with clients like Nike, Disney or Armani? What about H&R Real Estate, Carson’s Discount Tire or Olson Orthodontics? Just about every business, from national brands to…
Recent studies show that almost 80 percent of American consumers do at least some online shopping, while 88 percent of customers research products online before purchasing through a brick-and-mortar store. Part of their online shopping and research experience is photos. And it’s not just online merchants. All kinds of businesses, including restaurants, clothing retailers and…
Do you have wedding bells in your future? No, not for yourself but for your very first wedding photography client? Before saying “I do…agree to be your wedding photographer”, send your clients your wedding photography contracts! First off, congratulations!! Taking on a wedding is no small feat! We don’t say this to scare you off…
So you’ve heard about Cole and Cole’s Classroom, and you want to make sure it’s legit. We understand you work hard for your money! So let’s get down to the details. You’ll also hear from real customers and see recent Cole’s Classroom reviews! We get it. You want to find a resource to help forward…
Amazon photography should be a thing right? After all, they sell just about anything else you could think of. You’ve taken so many gorgeous photos and now you want to try to make some money from them. So how do you go about selling your photos on Amazon? The short of it is Amazon is…
Aspiring wedding photographers alert! Dreaming of all the stunning weddings, you’ll shoot when your photography business is thriving? Turn that dream into reality by preparing for any potential wedding photography cost. Start charging what you’re worth to prospective clients while covering all your expenses! So you want to start a wedding photography business, but you’re…
Ready to focus on being a second shooter? Here are some simple ways to take the lead and start calling the shots. Looking to branch out into event or wedding photography? There is no easier way to learn the craft, than starting out as a second shooter. So, what exactly is a second shooter and…
Not sure what the heck to wear to your upcoming wedding?! Here are a few tips to being comfortable, classy and professional on wedding days! Congratulations! You’ve booked a wedding and are actively practicing and preparing for your (and the bride and groom, or bride and bride, or groom and groom’s) big day! There is…