Find Your Focus Podcast: Episode 4

Find Your Focus Podcast: Episode 4

Fear of Running a Photography Business: Getting Past Insecurities and Embracing Your Uniqueness. CLICK HERE TO LISTEN Episode 04: Show Notes. Today’s topic is a tough one because it touches all of us in some way—fear. While both new and seasoned photographers sometimes battle with fears and insecurities, it is mostly the upcoming ones who…

Find Your Focus Podcast: Episode 3

Find Your Focus Podcast: Episode 3

Instagram Connections: How to Up Your Game and Stand Out with Bobbi Peterson. CLICK HERE TO LISTEN Episode 03: Show Notes. In this episode of Find Your Focus, Logan chats to Bobbi Peterson, a member of the well-known Twig & Olive trio, about using social media for marketing purposes. Tuning in to the show, listeners…

Find Your Focus Podcast: Episode 2

Find Your Focus Podcast: Episode 2

Pinterest for Photographers — Using Pinterest to Attract More Dream Clients on Google with Anna Bennett. CLICK HERE TO LISTEN Episode 02: Show Notes. Did you know that using Pinterest can help your business rank on the first page of a Google search? Pinterest is a powerful, unique, and often overlooked tool for digital marketing,…

Find Your Focus Podcast: Episode 1

Find Your Focus Podcast: Episode 1

Homeless to Happy – One Photographer’s Journey to Optimism and Success with Christopher Hall. CLICK HERE TO LISTEN Episode 01: Show Notes. Welcome to the first episode of the Find Your Focus podcast with Cole’s Classroom, where you’ll hear inspirational stories and pro tips from our guests to help you on your journey with photography!…

What Equipment Do I Need to Take Headshots? Understanding the Basics!
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What Equipment Do I Need to Take Headshots? Understanding the Basics!

Offering headshot photography sessions can be a great way to diversify to your photography business.  It’s a service needed year-round and in every community.  But before you begin offering headshots sessions, or even practicing them, you’ll need to make sure you have the right equipment.  Fortunately, headshots require very little in terms of photography gear….

Why a Headshot Background is Really Important!
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Why a Headshot Background is Really Important!

Many headshot backgrounds are either black or white, but there is a range of textures, natural elements, and other features that you can use to make a professional headshot stand out. Our tips for choosing the right background for your headshot will help you select a better setting, and impress your clients with a headshot…

How to Price Headshots: A Beginner’s Guide
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How to Price Headshots: A Beginner’s Guide

Learn how to price headshot sessions with confidence One of the most frequently asked questions in the Cole’s Classroom Facebook group is about how to price headshots. Pricing headshots feels more difficult than other sessions. But it doesn’t have to be. We have a few tips on how to price headshot sessions and set yourself…

How to run a photography model call: Calling for Success
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How to run a photography model call: Calling for Success

Learn how to run a photography model call to grow your business When you learn how to run a photography model call, you create an opportunity for growth in your business. Use a photography model call to build your portfolio, practice new skills, create social media buzz or even grow your clientele. In this tutorial,…

Why every professional photographer needs an email list
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Why every professional photographer needs an email list

Use an email list to add value, gain clients and expand your reach Do you have an email list for your photography business? Why not? Is it because you think email is outdated? Or are you like me and felt intimidated by the idea of starting one? Or maybe you just don’t want to add…

5 Tips for Flying with your Camera and other gear
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5 Tips for Flying with your Camera and other gear

Are you leaving on a jet plane soon? Flying with your camera can seem intimidating. But it’s really not. Be prepared with these five simple tips. I don’t do much air travel anymore. And until recently, I’d never traveled with my “big camera.” But I was flying from Denver to Indianapolis for a seminar on…

Gifts for Photographers in 2019
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Gifts for Photographers in 2019

What are the best and hottest gifts for photographers this year?  We’ve got a list! Do you have a photographer in your life?  Do you know what’s on her holiday wish list?  You better believe she has one!  If you need ideas, we have you covered! From stocking stuffers to new gear, we have a…

Do I need photography insurance?
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Do I need photography insurance?

Do you need photography insurance?  Short answer…yes. Are you prepared for the worse case business scenario?  I’m not talking some blurry shots or forgetting your ideas for posing.  I’m talking ruin your business and your personal finances kind of stuff.  That’s what photography insurance is all about – protecting you against business and personal financial…

The Best Planners for Photographers in 2020
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The Best Planners for Photographers in 2020

Get ready for the coming decade with these ideas on planners for photographers! I scheduled two clients for the same mini-session spot.  They both showed up, families in tow, ready to go.  But I’d messed up big time.  That mortifying moment (and a few near misses) is why I’m such a nerd when it comes…

How to Care for Your Camera and Other Gear
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How to Care for Your Camera and Other Gear

How to Care for your Camera and show some love to your other photography gear Fall is an absolute madhouse for our family.  I’m usually running around the county taking pictures.  My daughter is busy with school and soccer, and my husband is smack in the middle of his busy season, too.  By the end…

Buying used photography equipment: Save money without getting scammed
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Buying used photography equipment: Save money without getting scammed

We give you the lowdown on buying used photography equipment! Just about every photographer I know has a wish list that’s at least a dozen items deep.  But let’s face it…lenses, camera bodies and other camera accessories are expensive.  To save money and expand their kit more quickly, some photographers turn to buying used photography…