Instagram Connections: How to Up Your Game and Stand Out with Bobbi Peterson. CLICK HERE TO LISTEN Episode 03: Show Notes. In this episode of Find Your Focus, Logan chats to Bobbi Peterson, a member of the well-known Twig & Olive trio, about using social media for marketing purposes. Tuning in to the show, listeners…
Pinterest for Photographers — Using Pinterest to Attract More Dream Clients on Google with Anna Bennett. CLICK HERE TO LISTEN Episode 02: Show Notes. Did you know that using Pinterest can help your business rank on the first page of a Google search? Pinterest is a powerful, unique, and often overlooked tool for digital marketing,…
Homeless to Happy – One Photographer’s Journey to Optimism and Success with Christopher Hall. CLICK HERE TO LISTEN Episode 01: Show Notes. Welcome to the first episode of the Find Your Focus podcast with Cole’s Classroom, where you’ll hear inspirational stories and pro tips from our guests to help you on your journey with photography!…
All manner of debris can make its way onto your camera lens, from finger smudges to dust and oil. Regular camera lens cleaning helps you get a more precise, sharper shot with crisper details. But too much cleaning may lead to scratches on your lens. Keep reading for simple tips that will show you how…
What lens should you buy next? It all depends on your needs, budget, and style! Read any photography forum and you’ll find the same questions get brought up over and over again. One of those is “what lens should you buy next?” Lenses are expensive. No one wants to make a bad investment into a…
Check out our Lens Calibration 101 guide on why and how to adjust your lenses! There are a lot of different reasons your images might not be as sharp as you want. Dirty equipment, the wrong camera settings or even your shooting stance can affect the sharpness of your images. But if you find that…
Learn how to run a photography model call to grow your business When you learn how to run a photography model call, you create an opportunity for growth in your business. Use a photography model call to build your portfolio, practice new skills, create social media buzz or even grow your clientele. In this tutorial,…
Get to know your camera’s BFF from inside to out with our guide to lens basics! If you’re new to photography or just have a new lens, you might not know what all the bits and pieces of your lens are there for. We’ll help you identify what this switch does, decode those lens numbers…
Use an email list to add value, gain clients and expand your reach Do you have an email list for your photography business? Why not? Is it because you think email is outdated? Or are you like me and felt intimidated by the idea of starting one? Or maybe you just don’t want to add…
Photographers everywhere rave about their Sigma Art lenses. But is the Sigma 35mm f/1.4 Art lens worth the hype? When I needed a fast 35mm lens for my kit, I settled on the Sigma 35mm f/1.4 Art lens. It wasn’t without reservations. I’d read reviews but my experience with Sigma lenses was less than satisfactory. After…
Do you need photography insurance? Short answer…yes. Are you prepared for the worse case business scenario? I’m not talking some blurry shots or forgetting your ideas for posing. I’m talking ruin your business and your personal finances kind of stuff. That’s what photography insurance is all about – protecting you against business and personal financial…
What lens filters do you need and why? We’ll give you the basics! Have you ever heard a photographer talk about using a lens filter but didn’t really understand what that meant? You’re not alone! Lens filters are simple in design but can have many different functions. They are also incredibly useful for getting your…
Get ready for the coming decade with these ideas on planners for photographers! I scheduled two clients for the same mini-session spot. They both showed up, families in tow, ready to go. But I’d messed up big time. That mortifying moment (and a few near misses) is why I’m such a nerd when it comes…
Use these lists for photographers to keep track of tasks and implement new ideas!! Are you a list person? I most definitely am. I use lists to keep track of small tasks, big goals, places to check out and blogs to write. As I get older, I find that lists help me stay on top…
How to Care for your Camera and show some love to your other photography gear Fall is an absolute madhouse for our family. I’m usually running around the county taking pictures. My daughter is busy with school and soccer, and my husband is smack in the middle of his busy season, too. By the end…
Explore new partnerships and expand your client base when you collaborate with vendors Photography can be a lonely business if you let it. Or, you can step out of your comfort zone and seek out other business owners or creative types and work together for the benefit of all. There are hundreds of entrepreneurs and…