How Much Should I Charge for a Headshot?
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How Much Should I Charge for a Headshot?

Pricing headshots feels tricky for new photographers.  Most clients claim they only need one image and may balk at a full session fee.  But your expenses and talent doesn’t change, even if they only need one image.  And it takes an investment of time to create one really great headshot.  So headshots can feel harder…

Find Your Focus Podcast: Episode 8

Find Your Focus Podcast: Episode 8

Captivating Your Clients – Tips for Knocking Their Socks Off. Episode 08: Show Notes. There are as many photographers as there are coffee shops. But what makes one better than the next? Why do we prefer going back to the same ones over and over again? It’s all about creating an experience that your clients…

Find Your Focus Podcast: Episode 7

Find Your Focus Podcast: Episode 7

The Formula to Happiness: Finding Worth in Your Everyday Work with Wilson Lau. Episode 07: Show Notes.  Wedding and engagement photographs often follow a formulaic series of poses that can make them feel forced rather than capturing couples’ true happiness. Wilson Lau, a wedding photographer, looks to turn this convention on its head with his…

Best Lens for Headshots [Complete Guide for 2020]
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Best Lens for Headshots [Complete Guide for 2020]

Headshots are a staple of business owners, actors, actresses, models, and real estate agents.  If you’ve been asked to take headshots for a client but have never had a headshot session, you may have questions about the equipment you’ll need.  We’ve got some pointers on choosing a lens for headshots.   What is the best lens…

Find Your Focus Podcast: Episode 6

Find Your Focus Podcast: Episode 6

The Secrets of Branding and Website Design to Attract High Paying Clients with Amanda Shuman. Episode 06: Show Notes. With the crowded photography landscape, it can be difficult to stand out. But there are some tried and tested branding techniques and strategies you can use to ensure that you get noticed. Our guest today, Amanda…

Find Your Focus Podcast: Episode 5

Find Your Focus Podcast: Episode 5

Business Owner at 17: Pushing Past Judgements and Forging Your Own Path to Success, with Hope Taylor. CLICK HERE TO LISTEN Episode 05: Show Notes. Sometimes, we need to learn how to push past the judgments of other people, live the life that we want to live, and forge our own path to success. In…

Find Your Focus Podcast: Episode 4

Find Your Focus Podcast: Episode 4

Fear of Running a Photography Business: Getting Past Insecurities and Embracing Your Uniqueness. CLICK HERE TO LISTEN Episode 04: Show Notes. Today’s topic is a tough one because it touches all of us in some way—fear. While both new and seasoned photographers sometimes battle with fears and insecurities, it is mostly the upcoming ones who…

Find Your Focus Podcast: Episode 3

Find Your Focus Podcast: Episode 3

Instagram Connections: How to Up Your Game and Stand Out with Bobbi Peterson. CLICK HERE TO LISTEN Episode 03: Show Notes. In this episode of Find Your Focus, Logan chats to Bobbi Peterson, a member of the well-known Twig & Olive trio, about using social media for marketing purposes. Tuning in to the show, listeners…

Find Your Focus Podcast: Episode 2

Find Your Focus Podcast: Episode 2

Pinterest for Photographers — Using Pinterest to Attract More Dream Clients on Google with Anna Bennett. CLICK HERE TO LISTEN Episode 02: Show Notes. Did you know that using Pinterest can help your business rank on the first page of a Google search? Pinterest is a powerful, unique, and often overlooked tool for digital marketing,…

Find Your Focus Podcast: Episode 1

Find Your Focus Podcast: Episode 1

Homeless to Happy – One Photographer’s Journey to Optimism and Success with Christopher Hall. CLICK HERE TO LISTEN Episode 01: Show Notes. Welcome to the first episode of the Find Your Focus podcast with Cole’s Classroom, where you’ll hear inspirational stories and pro tips from our guests to help you on your journey with photography!…

What Equipment Do I Need to Take Headshots? Understanding the Basics!
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What Equipment Do I Need to Take Headshots? Understanding the Basics!

Offering headshot photography sessions can be a great way to diversify to your photography business.  It’s a service needed year-round and in every community.  But before you begin offering headshots sessions, or even practicing them, you’ll need to make sure you have the right equipment.  Fortunately, headshots require very little in terms of photography gear….

How To Clean A Camera Lens Safely and Correctly
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How To Clean A Camera Lens Safely and Correctly

All manner of debris can make its way onto your camera lens, from finger smudges to dust and oil. Regular camera lens cleaning helps you get a more precise, sharper shot with crisper details. But too much cleaning may lead to scratches on your lens. Keep reading for simple tips that will show you how…

Complete Wedding Photography Checklist for Your Business
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Complete Wedding Photography Checklist for Your Business

Want to be sure you can capture the best wedding photo on that special wedding day? This wedding photography checklist will help you through getting ready and ensure each photo shot is as good as the bride and groom want. Photos to Take Before the Big Day Getting ready before the wedding is the most…

What Lens Should You Buy Next?  Building A Lens Kit
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What Lens Should You Buy Next? Building A Lens Kit

What lens should you buy next? It all depends on your needs, budget, and style! Read any photography forum and you’ll find the same questions get brought up over and over again.  One of those is “what lens should you buy next?”  Lenses are expensive.  No one wants to make a bad investment into a…

Lens Calibration 101: The Why and How of tweaking your lens
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Lens Calibration 101: The Why and How of tweaking your lens

Check out our Lens Calibration 101 guide on why and how to adjust your lenses! There are a lot of different reasons your images might not be as sharp as you want. Dirty equipment, the wrong camera settings or even your shooting stance can affect the sharpness of your images. But if you find that…

Why a Headshot Background is Really Important!
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Why a Headshot Background is Really Important!

Many headshot backgrounds are either black or white, but there is a range of textures, natural elements, and other features that you can use to make a professional headshot stand out. Our tips for choosing the right background for your headshot will help you select a better setting, and impress your clients with a headshot…