Design the Easy Way: Canva for Photographers with LaShonda Brown Episode 31: Show Notes. Today’s guest is LaShonda Brown, an award-winning corporate film producer and Squarespace expert based in Virginia. LaShonda is also an expert on Canva, a graphic design platform used to create social media graphics, presentations, posters, documents, and other visual content. In…
Hacking The Algorithm with Facebook Groups. Episode 23: Show Notes. One of the things our guest today learned very early on was the power of social media and how it’s not just about uploading nice content and hoping people see it and engage with it. In fact, there is an actual strategy and specific steps…
As a professional photographer, you aren’t just an artist. You’re also a business person. Sure, you want to create beautiful images, but you also want to get paid. Commercial photography is one of the more lucrative fields. In particular, brand photography is in high demand and can form a lucrative cornerstone for your photography business….
Marketing That Works – Using Facebook Ads for Profit with Chip Dizárd. Episode 21: Show Notes. Figuring out Facebook ads can be overwhelming, but joining us to shed some light on the topic is photographer, videographer, and Facebook ads guru Chip Dizárd. Chip has a longstanding career in photography and first decided to fine-tune his…
How the HECK do you write a photography blog when you’re not a writer?! We’re here to help! Skillful blogging is not as cringeworthy as you think! Why Is Blogging Important? Photography is a highly personal service. Your clients are inviting you to capture important moments and milestones in their lives, so you need to…
All photographs have noise that affects the quality of the picture. Whether you’re a beginner, amateur, or professional, knowing how to reduce noise in your photos is essential. Even if you minimize noise when taking a shot, you may need to use the best noise reduction software to enhance your image. There are several noise…
Looking back on old photos, it’s sometimes hard to believe you ever thought it was a good idea to take so many pictures of the same thing. Sure, having duplicate photos is helpful at the time; it gives you the chance to pick the best of the bunch of photos to print, send, or post. …
Two free Photoshop alternatives — DarkTable vs Rawtherapee come together to compete for your time and attention. They both offer photo-editing capabilities beyond your phone’s simple editor, and they both produce some fantastic results. So which one is for you? Let’s take a look at each of the features to see which one might be…
Do you thrive on competition? Love the energy, excitement, and physicality of sports? Then sports photography might be the right play for you (pun fully intended!) There are lots of great reasons to make sports photography your passion. Your kids, your job, or your desire for a new market. Or maybe you just love playing,…
Your profile pictures are one of the first things users will notice when they visit one of your profiles. If they don’t know you in real life, your profile pictures will shape the image they have of you. If you visit social networks to connect with people you know in real life, your cool profile…
Do feel like advertising your business online is a good idea but don’t’ know where to start? We’ve got Google Ads for Photographers Explained! I’m a photographer. I also have degrees and experience in public relations and economics, specifically in the natural resources industry. So I know a lot of stuff about some really weird…
Are Facebook Ads and Twice Daily IG Captions Really Necessary to Grow Your Photography Business? We’re Going Old School With These Ways to Promote Your Photography Business Without Social Media! It feels like everybody and every business is on social networks these days. And I mean everyone. Even my 79-year-old mom is on them and…
We have vision. But sometimes not the words. How to master the world of blogging for photographers. Does this sound like you? You pull up some images, open a text editor and wait for inspiration to strike. And wait. And wait. Argh!! It’s as if all your thoughts are wayward sheep and there’s no border…
Get the inside scoop from a former magazine head on getting photos published in publications and on blogs Ask 10 emerging photographers about one of their biggest photography dreams. At least a few of them will say getting photos published in a magazine is one of their goals. For landscape or wildlife photographers, it might…
Do you fall into the group of people who love Instagram for your photography marketing, or run away and pretend it doesn’t exist? For those that avoid Instagram like the plague, this article is for you because we’ve got some Instagram photography apps that will make Instagram seem a little less daunting. Instagram fans, you’re…
Are you confused about social media photography and how it all works? You’re not alone, this area of business in nuanced and can take a little time to understand it all. Has social media strategies got you banging your head on the table? You’ve come to the right place to get it sorted out. We’ve…