Homeless to Happy – One Photographer’s Journey to Optimism and Success with Christopher Hall. CLICK HERE TO LISTEN Episode 01: Show Notes. Welcome to the first episode of the Find Your Focus podcast with Cole’s Classroom, where you’ll hear inspirational stories and pro tips from our guests to help you on your journey with photography!…
Let’s talk IPS photography vs. digital sales …advantages, disadvantages and which makes the most sense for YOUR business! IPS photography vs. digital sales is one of those subjects that really shouldn’t be controversial. Let each business owner figure out what’s best for him or her and move on, right? Except it IS controversial. Each side…
Don’t freak out over the photography slow season. We have some ideas! The photography slow season is upon us. After a fast and furious fall season, it can feel good to slow down and enjoy a few weeks off. You can work on your website, get caught up on blogging, or clean your office! But…
Need answers to the BIG questions when it comes to organizing mini-sessions? Start here! Mini-sessions can be a great addition to just about any portrait photography business. “Minis” can add an income stream, bring in new clients and provide a place for some serious creativity. But organizing mini-sessions requires planning and forethought. Not sure where…
We have the inspiration you need to increase your photography bookings You’ve launched your business and want to take on clients. But instead of hearing the phone ringing off the hook, you hear…crickets. Or you were swamped earlier and now the calendar is woefully empty. You’re frustrated, confused and maybe a little scared. Why aren’t…
So you’ve heard about Cole and Cole’s Classroom, and you want to make sure it’s legit. We understand you work hard for your money! So let’s get down to the details. You’ll also hear from real customers and see recent Cole’s Classroom reviews! We get it. You want to find a resource to help forward…
Amazon photography should be a thing right? After all, they sell just about anything else you could think of. You’ve taken so many gorgeous photos and now you want to try to make some money from them. So how do you go about selling your photos on Amazon? The short of it is Amazon is…
If you have been thinking about selling your photography work online, then opening an Etsy photography shop may be the right choice for you. Etsy shops are easy to set up and a great way for photographers to sell their prints and gain valuable exposure. If you are ready to start selling your photography prints on…
Thinking of ways to add value to your client experience? Here are 7 ways to really pique interest and get people talking about your photography business. Since everyone and their dog wants to be a photographer these days, it’s really important that you add value to your client experience. Word of mouth advertising is your…
Have you considered switching from offering digitals, to in-person sales? Here is our list of what you’ll need to consider! In-person sales (also known as IPS) is the act of meeting with your photography clients in person, to preview and sell your photographs. This varies greatly from providing your clients copies of high-resolution digital files…
What’s the key to getting photography clients? Read on for our comprehensive guide! So you look on Facebook and Instagram and see all of these fantastic photographs that just seem…annoyingly PERFECT. The moms have the dreamy flowy dress and coordinating jewelry and magazine hair, the dads are impeccably dressed, and the kids just walked off…
Have you been eager to try mini sessions but don’t know where to start? Or maybe you’ve been there, done that, and just didn’t have the results you were looking for? After several years of success with mini session in my own studio, I’d like to share a few ways to help you maximize your…
I am telling you, every day it’s a party in the Cole’s Clique Elite Private Facebook group. But don’t get me wrong, it’s not only fun and games, we’re serious about improving our photography and for many like Leslie & Jessica – boosting their photography business too. None of this comes easy. You have to…
Note from Cole – the tutorial & photographs are written / provided from Twyla Dawn Photography. I am sure by now lots of you have seen and heard the term IPS thrown around quite a bit in groups and discussions. IPS is In Person Sales which is referred to as a customer service based business…
One way or another you’ve stumbled upon Cole’s Classroom, and THANK YOU for being here! It might have been from Facebook, or YouTube or Google or perhaps a friend of yours told you about Cole’s Classroom – at any rate, you’ve likely seen my face or read my words but do you really know me?…
For most of us, when first starting our photography businesses, we aren’t too picky about exactly “who” our clients are. Rightfully so, in the beginning, we are focused primarily on building our portfolio, gaining experience and making some money to help offset the costs of our new and often growing collection of equipment. That’s totally…