Are Facebook Ads and Twice Daily IG Captions Really Necessary to Grow Your Photography Business? We’re Going Old School With These Ways to Promote Your Photography Business Without Social Media! It feels like everybody and every business is on social networks these days. And I mean everyone. Even my 79-year-old mom is on them and…
Improve your consistency and confidence with a photoshoot checklist Are you looking for ways to improve the flow of your photo sessions, your post-production workflow or your consistency? Consider developing and following your own photoshoot checklist! Have you ever finished a photography session that felt awesome at the time only to feel disappointed later with…
Ever wondered how to light a group photo using flash? It’s easier than you think! Lighting a large group with flash is a pretty common scenario. You might need to light a wedding party, a group of award recipients, a pee-wee basketball team or just a bunch of friends at a party. And if you’re…
Let’s talk IPS photography vs. digital sales …advantages, disadvantages and which makes the most sense for YOUR business! IPS photography vs. digital sales is one of those subjects that really shouldn’t be controversial. Let each business owner figure out what’s best for him or her and move on, right? Except it IS controversial. Each side…
Get started understanding flash triggers and receivers and up your off-camera flash game! Flash photography feels really intimidating at first. There are all these different settings and terminology. Taking your flash off-camera and shooting wirelessly? That seems even more overwhelming! Triggers, receivers, signals, groups…just argh! I know plenty of photographers who quit even trying to…
What’s the best camera to take to Disney World? What lens should I take to Disney World? We have some ideas to make the most of your time at the Happiest Place on Earth About three years ago, my family started planning our vacation to Florida, including stops at Walt Disney World, central Flordia and…
If you are serious about digital photography, at some point you will find yourself needing to edit your images. There are many photo editing software out on the market, but the two most popular are Photoshop and Lightroom. They’re both made by Adobe and have a lot of similarities, so you may find yourself wondering…
Trying to come up with new ideas for male poses? Here are some easy tricks for your next photography session! If you have ever been in front of a camera yourself, you know that all of a sudden, you’re self conscious of a few things. The more you flatter and empower your clients (male or…
If you find understanding white balance to be a mysterious concept, you are not alone. Many do. The numbers and settings used can be a little confusing if you aren’t familiar with them. In addition, this is not something we notice in our day-to-day lives. It is something that our digital camera picks up that…
Struggling with female poses? Memorize these tips to help your clients feel more confident! If you’ve ever taken a turn in front of the camera, you know that being there brings out all of your insecurities. You never want your clients to feel insecure during their session because they will attach that feeling to their…
Get to know your camera’s BFF from inside to out with our guide to lens basics! If you’re new to photography or just have a new lens, you might not know what all the bits and pieces of your lens are there for. We’ll help you identify what this switch does, decode those lens numbers…
Don’t freak out over the photography slow season. We have some ideas! The photography slow season is upon us. After a fast and furious fall season, it can feel good to slow down and enjoy a few weeks off. You can work on your website, get caught up on blogging, or clean your office! But…
Photography Editing Trends: What’s in and what’s out as we head into 2020 We just started a new decade. 2020. I remember thinking about the year 2020 back when I was a kid and it seemed so far away. Like flying cars run by garbage kind of far away. And yet here we are. So…
A stop of light is to photography what a cup of flour is to a bakery. Learn what it means and why understanding it makes you a better photographer. I’m honestly not sure how I ever got an A in my college photography class. Looking back some twenty years later, I had absolutely no real…
Did you know about Image Stabilization when you got your first IS capable lens? I sure didn’t! Confession time…I had a lens with image stabilization for years before I really understood how it worked or when I needed it. I just kind of turned it on and left it on. Why pay more for a…
Learn why photographers love open shade for soft, flattering portraits! Find open shade they said. It makes for better portraits they said. At least that’s what photographers will tell you right after they tell you to shoot during golden hour. And open shade does make for better images. But what the heck is “open shade”…