How to Price Your Wedding Photography
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How to Price Your Wedding Photography

At any level of professional photography, it can be a struggle figuring out what to charge. For wedding photographers especially, you’re faced with an ultra-competitive market and widely varying rates. How exactly do creatives figure out their packages? We’re breaking down how to figure out your wedding photography pricing structure. So what’s the average price…

See Our Pick for the Best Lens for Food Photography
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See Our Pick for the Best Lens for Food Photography

Food photography has become a staple of social media. Whether you want to document your adventures as a foodie or get started as a professional food photographer, it’s important to invest in the right gear to bring your favorite dishes to life. One of the things you will need is a lens for food photography….

Yoga Photography That Aims to Inspire
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Yoga Photography That Aims to Inspire

Beautiful scenery, unique angles, and attractive people make yoga photography a popular subgenre of sports photography. The best professional yoga photographer shows not just the athleticism of the practice, but the meditative, peacefulness of it, too.  If you want to improve your yoga photography skills, these ten tips will help you get beautiful, iconic photos…

Cole’s Classroom Picks: The Best Camera for Product Photography
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Cole’s Classroom Picks: The Best Camera for Product Photography

Many people use cameras to take pictures of products, whether for a profession or a hobby. Regardless of why you photograph products, you want to use a camera that takes high image quality pictures.  The best camera for product photography will have high megapixels, a quick processor, and autofocus features. Popular brands that make the…

Real Estate Photography Tips for Every Photographer
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Real Estate Photography Tips for Every Photographer

Real estate photos are the first things buyers see when searching for a home online. High-quality images even help people envision themselves living in the house. Well-done real estate photography captures a property at its best angle, showcases its unique features, and hopefully helps it sell for top dollar.  But as with any photography niche,…

Complete Wedding Photography Checklist for Your Business
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Complete Wedding Photography Checklist for Your Business

Want to be sure you can capture the best wedding photo on that special wedding day? This wedding photography checklist will help you through getting ready and ensure each photo shot is as good as the bride and groom want. Photos to Take Before the Big Day Getting ready before the wedding is the most…

Wedding Lightroom Presets: Shooting and Editing Tips
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Wedding Lightroom Presets: Shooting and Editing Tips

Being a wedding photographer is one of the most rewarding jobs, allowing you to capture the love, emotion, and joy that two people share for one another on their special day. With a variety of venues and lighting changes during a wedding, photographers need to acquire a set of tricks that allow them to take…

The #1 Thing You’re Missing: Confidence in Your Photography
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The #1 Thing You’re Missing: Confidence in Your Photography

The #1 Thing You’re Missing How much should I charge? Am I priced right? Do you think I am too expensive? These are all questions that I read on a daily basis within various photography groups on Facebook, and I am darn sure those questions go far beyond Facebook too. Photography these days seems like…

The Best Way to Find Your Ideal Clients
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The Best Way to Find Your Ideal Clients

For most of us, when first starting our photography businesses, we aren’t too picky about exactly “who” our clients are.  Rightfully so, in the beginning, we are focused primarily on building our portfolio, gaining experience and making some money to help offset the costs of our new and often growing collection of equipment.  That’s totally…

The Ultimate Complete Wedding Photography Gear Guide!
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The Ultimate Complete Wedding Photography Gear Guide!

What wedding photography gear and equipment do you need? The very first video that I ever recorded for the Cole’s Classroom YouTube channel was “Our Must Have Wedding Photography Equipment” which oddly enough has still been our most viewed video yet.  At the time that was our wedding photography kit that we loved to pieces…

How Much Should You Charge for Your Photography?
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How Much Should You Charge for Your Photography?

Note: This is an excerpt from the 19 page photography pricing guide – “Pricing Yourself for Success“. Without a doubt the hardest piece of the pricing puzzle is knowing how much you should charge for your photography.   There is plenty of information on the web that makes it seem very formulaic and with some simple…

Second Shooting Weddings – How to Get the Opportunity!
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Second Shooting Weddings – How to Get the Opportunity!

[fusion_text] Second Shooting Weddings – How to Get the Opportunity! It doesn’t matter if you have your heart set on becoming a wedding photographer, portrait photographer, newborn photographer, commercial photographer or any other kind of photographer, without a doubt the best way to learn the ropes and jump start your own business or dream career…

Photographer Pricing Strategies: Packages vs a La Carte
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Photographer Pricing Strategies: Packages vs a La Carte

One of the most common questions I see in various online photography forums is related to the topic of pricing. Have you ever asked yourself: am I charging too much?  Am I charging too little?  There are many variables that all play a role into knowing what the “right” answer is and also which pricing…