The Secrets of Branding and Website Design to Attract High Paying Clients with Amanda Shuman. Episode 06: Show Notes. With the crowded photography landscape, it can be difficult to stand out. But there are some tried and tested branding techniques and strategies you can use to ensure that you get noticed. Our guest today, Amanda…
Business Owner at 17: Pushing Past Judgements and Forging Your Own Path to Success, with Hope Taylor. CLICK HERE TO LISTEN Episode 05: Show Notes. Sometimes, we need to learn how to push past the judgments of other people, live the life that we want to live, and forge our own path to success. In…
Fear of Running a Photography Business: Getting Past Insecurities and Embracing Your Uniqueness. CLICK HERE TO LISTEN Episode 04: Show Notes. Today’s topic is a tough one because it touches all of us in some way—fear. While both new and seasoned photographers sometimes battle with fears and insecurities, it is mostly the upcoming ones who…
Instagram Connections: How to Up Your Game and Stand Out with Bobbi Peterson. CLICK HERE TO LISTEN Episode 03: Show Notes. In this episode of Find Your Focus, Logan chats to Bobbi Peterson, a member of the well-known Twig & Olive trio, about using social media for marketing purposes. Tuning in to the show, listeners…
Pinterest for Photographers — Using Pinterest to Attract More Dream Clients on Google with Anna Bennett. CLICK HERE TO LISTEN Episode 02: Show Notes. Did you know that using Pinterest can help your business rank on the first page of a Google search? Pinterest is a powerful, unique, and often overlooked tool for digital marketing,…
Homeless to Happy – One Photographer’s Journey to Optimism and Success with Christopher Hall. CLICK HERE TO LISTEN Episode 01: Show Notes. Welcome to the first episode of the Find Your Focus podcast with Cole’s Classroom, where you’ll hear inspirational stories and pro tips from our guests to help you on your journey with photography!…
There aren’t many reliable card manufacturers that make cards and other storage for high-end digital cameras. Of this small field, Lexar and Sandisk are near the top in terms of overall card performance and reliability. Here’s what you should know about the Lexar vs. Sandisk card debate before you go shopping for a new data…
You may be wondering if you need a monopod or a tripod for your photography gear, as using a slower shutter speed works best when the camera is supported and fixed in place. We’ll discuss the monopod vs tripod distinction, provide a few tips, and suggest what works best for situations like hunting and landscape…
Circular polarizing filters are popular among landscape photographers. These glass filters reduce glare and reflection and help you capture deep colors, stunning skies, and transparent bodies of water. Here is what you need to know about how a circular polarizer filter works and how to get the best results when working with light polarization. What…
To list or not list your prices on your website…that is the question. Any photographer with a website has probably faced the pricing dilemma. No, not how to price your images. That’s a WHOLE other can of worms. The one about posting prices. Should you list your prices on your website? It’s one of those…
Are you leaving on a jet plane soon? Flying with your camera can seem intimidating. But it’s really not. Be prepared with these five simple tips. I don’t do much air travel anymore. And until recently, I’d never traveled with my “big camera.” But I was flying from Denver to Indianapolis for a seminar on…
What are the best and hottest gifts for photographers this year? We’ve got a list! Do you have a photographer in your life? Do you know what’s on her holiday wish list? You better believe she has one! If you need ideas, we have you covered! From stocking stuffers to new gear, we have a…
Nail exposure and white balance with the inexpensive, practically primitive, gray card Do you struggle setting white balance during sessions? How about nailing exposure with or without a flash? If I told you that I could solve both your problems for less than $25, would you believe me? It’s true. With the help of the…
We give you the lowdown on buying used photography equipment! Just about every photographer I know has a wish list that’s at least a dozen items deep. But let’s face it…lenses, camera bodies and other camera accessories are expensive. To save money and expand their kit more quickly, some photographers turn to buying used photography…
Battery grips. Filters. Memory cards. Sort out what’s necessary and what’s nice to have when it comes to camera accessories To be a professional photographer, you only really need a camera, lens and a memory card or some film. That’s it. The rest of the equipment out there simply makes life easier, enhances your images…
Hand strap, cross-body strap or harness? Here’s what you need to know before choosing a camera strap! I never really gave much thought to my camera strap. I left the default yellow and black strap on my Nikon for years. But after really getting bit by the photography bug, I decided a padded strap was…