How to Get Started in Freelance Photography
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How to Get Started in Freelance Photography

Many steps must be taken when turning your passion for photography into a career. It might seem overwhelming for newly independent contractors at first, but freelance photography jobs are attainable through research, passion, and a clear business plan. How to Get Started As a Freelance Photographer One of the first things you need to do…

How to Brand Your Photography Business for Success
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How to Brand Your Photography Business for Success

Gone are the days where you can take a beautiful picture and instantly stand out from the crowd. It seems like every photographer has access to the same preset or editing style, and you’re quickly learning that it’s time to do something different to stand out. So stay tuned, and we’ll talk through how to…

How to Make Mini Session Templates
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How to Make Mini Session Templates

Have a mini-session coming up and plan to advertise them?  Need to know how to make mini session templates?  Today we’ll talk: Why make a visual ad for your sessions Static image or video? Important Items to include in your template Where to find templates or inspiration Why Make a Mini Session Template? As photographers,…

Find Your Focus Podcast: Episode 42
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Find Your Focus Podcast: Episode 42

Let’s Get Organized! Managing Content Calendars, Social Media Scheduling, and More! With Mandy Liz Marketing ourselves on social media can feel overwhelming with many asking themselves — “where should I start, what should I post, and how can I drive engagement with my audience?” In today’s episode, we chat to photographer and personal brand expert…

Find Your Focus Podcast: Episode 41
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Find Your Focus Podcast: Episode 41

DSLRs vs. Mirrorless Cameras — Is it Worth the Switch? With Shalonda Chaddock Many photographers are currently considering moving from their tried and trusty DSLR camera to a newer and shinier mirrorless model. If you are one of them, this is definitely the episode for you! Shalonda Chaddock joins us on the podcast again to…

What is EXIF Data and How to Use the Information
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What is EXIF Data and How to Use the Information

Even the most talented photographers in the world will tell you, your education as a photographer never ends.  That’s where EXIF data comes in. EXIF data is recorded every time a photo is taken, and it can provide you with valuable insight into the tools and settings the photographer used to capture that image. Today,…

Find Your Focus Podcast: Episode 39
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Find Your Focus Podcast: Episode 39

Mentors and Masterminds in Photography with Jenni Maroney. Episode 39: Show Notes. Pivoting into education is not always the right move for everyone, and it is by no means a get-rich-quick scheme. You have to be passionate about helping others do the things that you have managed to do successfully in your business. Our guest…

Client Experience Workflows – Create Relationships that Last
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Client Experience Workflows – Create Relationships that Last

Giving clients a great experience doesn’t have to mean lavishing them with expensive gifts or spending oodles of money.  But with some planning, time, and effort, you can craft a client experience workflow to create an overall customer experience that wows! Learn: What a relational client experience looks like and how it benefits your business….

Want to Know the Best DSLR Cameras for Beginners?
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Want to Know the Best DSLR Cameras for Beginners?

From Canon to Nikon and everything in between, tons of DSLR cameras are excellent for beginners. Knowing which one to choose can be the most challenging part of starting a new photography hobby.  To make the process a little easier, we’ve gathered a list of the best DSLR cameras for beginners. We’ll briefly go over…

18 Maternity Photography Tips for Impressing the Mom-to-Be
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18 Maternity Photography Tips for Impressing the Mom-to-Be

Getting ready to jump head first into maternity photography?! Read on for our 18 tips to success! Maternity photography is such a beautiful opportunity to capture the glowing pregnant woman right before the arrival of her new baby! You have the opportunity to make her feel like a million bucks, but you also need to…

Landscape vs Portrait: Which is Best?
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Landscape vs Portrait: Which is Best?

Landscape vs. Portrait: Which Way is Up? Portrait vs Landscape can mean different things to different photographers. Know the difference! One of my six-year old’s favorite jokes is “When is a door not a door? When it’s a jar!” It’s easy to amuse a first-grader. But just like a door that’s a jar, landscape vs….

Explore the Best Lenses for Wildlife Photography
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Explore the Best Lenses for Wildlife Photography

Whether you’re a seasoned pro or just a novice looking to delve into the fascinating realm of wildlife photography, finding the right equipment to get the job done can be tricky. A wide variety of lenses are readily available on the market, ready to take the photography of any wildlife enthusiast to the next level….

See Our Pick for the Best Lens for Food Photography
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See Our Pick for the Best Lens for Food Photography

Food photography has become a staple of social media. Whether you want to document your adventures as a foodie or get started as a professional food photographer, it’s important to invest in the right gear to bring your favorite dishes to life. One of the things you will need is a lens for food photography….

Medium Format vs Full Frame Cameras: What are the Differences?
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Medium Format vs Full Frame Cameras: What are the Differences?

  If you’re not very familiar with photography terms and concepts, the question of what’s better in medium format vs full frame might sound utterly foreign for you. Fortunately, with a bit of background information, it’s easy to compare the two structures. In this article, we’ll walk you through the similarities and differences between medium…

Find Your Focus Podcast: Episode 29
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Find Your Focus Podcast: Episode 29

Cracking the Copywriting Code: How to Connect with Clients on Your Website with Rachel Greiman Episode 29: Show Notes. Grabbing website copy builds trust, proves your value, and can help fill your calendar with bookings. Today, we speak with photographer and copywriter, Rachel Greiman, about how you can write copy that hooks clients. We open…