Modern digital cameras… …produce beautiful, high-resolution photos. However, with high resolution images comes more data, and therefore larger file sizes. If you use a mid-range point-and-shoot or low-end DSLR camera, your file sizes are fairly large. Have a higher-end camera? Then you know all about enormous files. Lets not even talk about shooting video! For…
If you are anything like me, you started out taking photos of your family and friends and you really started to enjoy it and then you decided to make a big leap into starting an official business to further pursue your new-found passion on the side of your “day-job” to make some money while doing…
Trust me, I get it, starting a website or blog sounds so scary and intimidating. I used to be scared too! But the truth is, it is now easier than ever before and not only that – it’s far cheaper than you may even realize. Can you navigate around a Facebook page? If so, you…
I am writing this from 28,000 feet in the air as I am flying back home from Mexico, but before I return back in San Diego on land, I wanted to share some helpful pricing tips with you. Now – you might be wondering, what the heck does Mexico and airplanes have to do with…
The #1 Thing You’re Missing How much should I charge? Am I priced right? Do you think I am too expensive? These are all questions that I read on a daily basis within various photography groups on Facebook, and I am darn sure those questions go far beyond Facebook too. Photography these days seems like…
For most of us, when first starting our photography businesses, we aren’t too picky about exactly “who” our clients are. Rightfully so, in the beginning, we are focused primarily on building our portfolio, gaining experience and making some money to help offset the costs of our new and often growing collection of equipment. That’s totally…
Having the latest and greatest camera or most expensive lens won’t make you a great photographer. It takes knowledge, creativity and motivation to excel at photography. However, there are certainly equipment and tools that are available for you that can drastically help make your job a bit easier. Today I am going to share with…
Considering Groupon “I looked at it as a necessary sacrifice.” I launched a Groupon in April 2010, when my business was around 1 ½ years old. It was the best thing I ever did for my business, which is an opinion you might not hear from most business owners who have used Groupon. When I…
We may all be photographers now, but most of us come from very different backgrounds before getting ourselves into this crazy business. As I have discussed in detail in many of my other business or photography pricing tutorials, being a photographer today is no easy task. Why? Because everyone is doing it. It’s simple as…
It’s been about nine weeks since I got dumped, and duped. I have never ever felt so betrayed, taken, mistreated and robbed. Robbed from the months of time and hard work I invested, robbed from my dollars spent and robbed emotionally. Nine weeks ago, I wasn’t ready to share my story. I was too angry…
Quick Tips for Using Instagram to Market Your Photography Business! “It’s important to keep up with all the top social media sites to continue to stay connected to our clients and future clients” Social media is one of the most powerful tools we have as business owners. For years Facebook has been the number one…
Note: This is an excerpt from the 19 page photography pricing guide – “Pricing Yourself for Success“. Without a doubt the hardest piece of the pricing puzzle is knowing how much you should charge for your photography. There is plenty of information on the web that makes it seem very formulaic and with some simple…
Are you not actively blogging and posting photos from your recent photo sessions on a blog? Well, you should be. Let me tell you why… Today I am going to share with you the top 7 reasons why your photography business needs to be blogging. SEO – Although my WordPress blog may not look as…
There is no doubt about it that having a blog for your photography business is your absolute best way to get your work seen by anyone surfing the inter-webs. Of course, if you have a blog but never use it, you are only hurting yourself. Blogging isn’t easy…trust me, I know! But when done correctly,…
Feeling overwhelmed when you think about starting your photography business? Here’s our step-by-step guide to keeping things clean and organized when you start a photography business. So, how do you start a photography business? Deciding to transform your hobby into an actual job is no easy task! But having to research, and know exactly what…
One of the most common questions I see in various online photography forums is related to the topic of pricing. Have you ever asked yourself: am I charging too much? Am I charging too little? There are many variables that all play a role into knowing what the “right” answer is and also which pricing…