Design the Easy Way: Canva for Photographers with LaShonda Brown Episode 31: Show Notes. Today’s guest is LaShonda Brown, an award-winning corporate film producer and Squarespace expert based in Virginia. LaShonda is also an expert on Canva, a graphic design platform used to create social media graphics, presentations, posters, documents, and other visual content. In…
Lightroom is an excellent application for editing your photos. But like many editing apps, there’s a bit of a learning curve. We’ve come across in the community how to see before and after in Lightroom shortcuts. There are multiple ways you can view the before and after of your photos, which is extremely helpful during…
If you’re not already familiar with using Tone Curve in Lightroom, you probably feel pretty comfortable using the sliders for highlights, shadows, blacks, and whites in the Basics panel. While it’s easy to assume these two tools do the same thing to your images, the tone curve tool can take your photo editing to the…
Landscape vs. Portrait: Which Way is Up? Portrait vs Landscape can mean different things to different photographers. Know the difference! One of my six-year old’s favorite jokes is “When is a door not a door? When it’s a jar!” It’s easy to amuse a first-grader. But just like a door that’s a jar, landscape vs….
Whether you’re a seasoned pro or just a novice looking to delve into the fascinating realm of wildlife photography, finding the right equipment to get the job done can be tricky. A wide variety of lenses are readily available on the market, ready to take the photography of any wildlife enthusiast to the next level….
Food photography has become a staple of social media. Whether you want to document your adventures as a foodie or get started as a professional food photographer, it’s important to invest in the right gear to bring your favorite dishes to life. One of the things you will need is a lens for food photography….
If you use Adobe Lightroom to edit or organize your photos, you’ll eventually want to harness the power of presets. And part of employing the life changing magic of presets involves knowing where those presets are housed on your machine. You might want to add new presets to your toolbox or locate presets to create…
Cracking the Copywriting Code: How to Connect with Clients on Your Website with Rachel Greiman Episode 29: Show Notes. Grabbing website copy builds trust, proves your value, and can help fill your calendar with bookings. Today, we speak with photographer and copywriter, Rachel Greiman, about how you can write copy that hooks clients. We open…
Make More, Shoot Less: Successfully Switching to In-Person Sales with Chris Scott [fusebox_full_player style=”dark” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_pinterest=”true” social_email=”true” ] Episode 28: Show Notes. Today we are talking to Chris Scott from Swift Galleries and The Print Maker System, both of which help photographers run a successful IPS or in-person sales business. Chris started out…
Being Authentically YOU: 6 Steps for Establishing Your Brand Identity with Abby Grace Episode 27: Show Notes. In order to market anything – your product, your company, or your ideas – you first need to define your unique brand. Your brand is not just the visuals, like your logo and your website, it also encompasses…
Setting Goals During a Pandemic: The Fool-Proof Way to Keep Your Business on Track with Erin Youngren Episode 26: Show Notes. It’s important to continue to set business goals and push forward, even during times of crisis. Today’s guest is Erin Youngren, who is an educator and photographer. In this episode, Erin talks about setting goals for 2021, and you might be…
Getting Your Life Back – Simple Systems to Save You Time in Your Business with Dahlia Orth, System Strategy Academy. Episode 24: Show Notes. Stress is one of those things that can take the joy out of your photography career, but implementing good systems can help reduce it. Nobody understands systems as well as Dahlia…
If you process photos, you will need to know the differences between the two popular processing software apps. RawTherapee and Adobe Lightroom have useful features for photo processors, but they have subtle differences worth comparing. After you see RawTherapee vs Lightroom, you will be able to decide which is the best choice for your photo…
Nothing makes a photo more mesmerizing than a colossal mountain towering over the landscape. While mountains can add a sense of wonder and depth to your photos, mountain photography is not as easy as it looks. In this post, we’ll cover a few tricks and tips professional photographers use to get those awe-inspiring mountain pictures…
Beautiful scenery, unique angles, and attractive people make yoga photography a popular subgenre of sports photography. The best professional yoga photographer shows not just the athleticism of the practice, but the meditative, peacefulness of it, too. If you want to improve your yoga photography skills, these ten tips will help you get beautiful, iconic photos…
Hacking The Algorithm with Facebook Groups. Episode 23: Show Notes. One of the things our guest today learned very early on was the power of social media and how it’s not just about uploading nice content and hoping people see it and engage with it. In fact, there is an actual strategy and specific steps…