At any level of professional photography, it can be a struggle figuring out what to charge. For wedding photographers especially, you’re faced with an ultra-competitive market and widely varying rates. How exactly do creatives figure out their packages? We’re breaking down how to figure out your wedding photography pricing structure. So what’s the average price…
If you’ve recently contemplated adding boudoir shoots to your services, you’ve most likely realized that boudoir photography pricing can be challenging. But don’t worry. Once you determine a few things, I promise you’ll figure out just what you need to price your boudoir sessions. So let’s start with the average cost of a boudoir photographer….
Corporate headshots are growing in popularity, and we’re guessing you may have been approached by a sibling or long-lost high school friend in town about taking photos for their company website or social media. And the dreaded question comes, so what do you charge for business headshots? (Insert awkward silence…) So do you price a…
You’ve lined up your first sports league to take photos of and you couldn’t be more excited. You love sports. You love photography. Combining the two into a job that earns money seems like a dream come true, right? The only problem is, you really don’t know how or where to start to create a…
Food photography has become a staple of social media. Whether you want to document your adventures as a foodie or get started as a professional food photographer, it’s important to invest in the right gear to bring your favorite dishes to life. One of the things you will need is a lens for food photography….
Beautiful scenery, unique angles, and attractive people make yoga photography a popular subgenre of sports photography. The best professional yoga photographer shows not just the athleticism of the practice, but the meditative, peacefulness of it, too. If you want to improve your yoga photography skills, these ten tips will help you get beautiful, iconic photos…
Many people use cameras to take pictures of products, whether for a profession or a hobby. Regardless of why you photograph products, you want to use a camera that takes high image quality pictures. The best camera for product photography will have high megapixels, a quick processor, and autofocus features. Popular brands that make the…
Real estate photos are the first things buyers see when searching for a home online. High-quality images even help people envision themselves living in the house. Well-done real estate photography captures a property at its best angle, showcases its unique features, and hopefully helps it sell for top dollar. But as with any photography niche,…
Do you have a passion for photography and storytelling? Want to use a camera to share news and emotion with the world? You might just love a job in photojournalism. In this article, we’ll learn how to become a photojournalist, including how to get your images noticed, the kinds of jobs available and where to…
Do you thrive on competition? Love the energy, excitement, and physicality of sports? Then sports photography might be the right play for you (pun fully intended!) There are lots of great reasons to make sports photography your passion. Your kids, your job, or your desire for a new market. Or maybe you just love playing,…
To list or not list your prices on your website…that is the question. Any photographer with a website has probably faced the pricing dilemma. No, not how to price your images. That’s a WHOLE other can of worms. The one about posting prices. Should you list your prices on your website? It’s one of those…
We’ll help you build a smart product photography pricing strategy that works for YOUR business! On any given day in the Cole’s Classroom Facebook group, we see a request for help on product photography pricing. The post usually goes something like this… “A store has contacted me to take pictures of their new product line. …
Make money for your clients and yourself with high-quality commercial photography. What do you think of when you hear the term commercial photography? Do you picture a commercial photographer with clients like Nike, Disney or Armani? What about H&R Real Estate, Carson’s Discount Tire or Olson Orthodontics? Just about every business, from national brands to…
Recent studies show that almost 80 percent of American consumers do at least some online shopping, while 88 percent of customers research products online before purchasing through a brick-and-mortar store. Part of their online shopping and research experience is photos. And it’s not just online merchants. All kinds of businesses, including restaurants, clothing retailers and…
Have you ever discounted your photography work for someone, only to kick yourself later? You’re not alone! Read on for tips about regaining your confidence to charge. Oh yes, friends, I’m going to talk about MONEY. I honestly don’t get why it’s such a taboo subject. In fact, I think we should ALL be talking…
Not Sure How to set freelance photography rates? Start with knowing your costs and profit goals! You’ve taken the leap and hung out your shingle as a freelance photographer. You are your own boss, set your own hours and name your own prices. But the problem is, you have no idea what to charge for…