For the majority of photographers, having a website will be a crucial element to having a successful business. Having a place where you can visually display your work is key to your photography business. There are a few reasons why having a website is critical to the success of your photography business, and in today’s…
In today’s highly competitive market for photography, it is not an easy task to build your brand and have people notice you. Now days, you need to stand out from the rest of the crowd and bring people in. If you’ve wondered how to market your photography, look no further. In this article, I am…
Getting More Business Through Networking It’s the million dollar question…how do you get more photo gigs? Do you already have a solid network? If not, you are likely leaving lots of opportunities behind you. Let’s fix that.
The days of sending over a box of film negatives or proofs to your clients are long gone. After a job well done, it’s now time to actually deliver your finished images to your clients. The question though becomes, what options do you have and which should solution should you utilize. At a top level…
Modern digital cameras… …produce beautiful, high-resolution photos. However, with high resolution images comes more data, and therefore larger file sizes. If you use a mid-range point-and-shoot or low-end DSLR camera, your file sizes are fairly large. Have a higher-end camera? Then you know all about enormous files. Lets not even talk about shooting video! For…
Trust me, I get it, starting a website or blog sounds so scary and intimidating. I used to be scared too! But the truth is, it is now easier than ever before and not only that – it’s far cheaper than you may even realize. Can you navigate around a Facebook page? If so, you…
Having the latest and greatest camera or most expensive lens won’t make you a great photographer. It takes knowledge, creativity and motivation to excel at photography. However, there are certainly equipment and tools that are available for you that can drastically help make your job a bit easier. Today I am going to share with…
Considering Groupon “I looked at it as a necessary sacrifice.” I launched a Groupon in April 2010, when my business was around 1 ½ years old. It was the best thing I ever did for my business, which is an opinion you might not hear from most business owners who have used Groupon. When I…
Are you not actively blogging and posting photos from your recent photo sessions on a blog? Well, you should be. Let me tell you why… Today I am going to share with you the top 7 reasons why your photography business needs to be blogging. SEO – Although my WordPress blog may not look as…
There is no doubt about it that having a blog for your photography business is your absolute best way to get your work seen by anyone surfing the inter-webs. Of course, if you have a blog but never use it, you are only hurting yourself. Blogging isn’t easy…trust me, I know! But when done correctly,…
Ah yes the million dollar question – how to increase and accelerate web traffic to your blog or website? I am here to simply share with you some web traffic tips/tricks and maybe new ideas that have worked for us and can certainly work for you too. Back in 2009 when we first launched Cole…