Many steps must be taken when turning your passion for photography into a career. It might seem overwhelming for newly independent contractors at first, but freelance photography jobs are attainable through research, passion, and a clear business plan. How to Get Started As a Freelance Photographer One of the first things you need to do…
Gone are the days where you can take a beautiful picture and instantly stand out from the crowd. It seems like every photographer has access to the same preset or editing style, and you’re quickly learning that it’s time to do something different to stand out. So stay tuned, and we’ll talk through how to…
Let’s Get Organized! Managing Content Calendars, Social Media Scheduling, and More! With Mandy Liz Marketing ourselves on social media can feel overwhelming with many asking themselves — “where should I start, what should I post, and how can I drive engagement with my audience?” In today’s episode, we chat to photographer and personal brand expert…
If I asked you if you enjoy selling photography prints, what would your answer be? I’m guessing you’d say things like ick, yuck, ugh, or even just a definitive NO! But if I asked you the following questions, would your answer change? Do you enjoy serving your clients? Are you willing to help clients solve…
Mentors and Masterminds in Photography with Jenni Maroney. Episode 39: Show Notes. Pivoting into education is not always the right move for everyone, and it is by no means a get-rich-quick scheme. You have to be passionate about helping others do the things that you have managed to do successfully in your business. Our guest…
For years, printed forms and checks were the standard for volume photography ordering. And while those options are still relevant and useful in many situations, more photographers are taking their ordering online. There are several different ways to facilitate online ordering, from the simple and free to the specialized and complex. In this article, we’ll…
Giving clients a great experience doesn’t have to mean lavishing them with expensive gifts or spending oodles of money. But with some planning, time, and effort, you can craft a client experience workflow to create an overall customer experience that wows! Learn: What a relational client experience looks like and how it benefits your business….
Cracking the Copywriting Code: How to Connect with Clients on Your Website with Rachel Greiman Episode 29: Show Notes. Grabbing website copy builds trust, proves your value, and can help fill your calendar with bookings. Today, we speak with photographer and copywriter, Rachel Greiman, about how you can write copy that hooks clients. We open…
Make More, Shoot Less: Successfully Switching to In-Person Sales with Chris Scott [fusebox_full_player style=”dark” social_twitter=”true” social_facebook=”true” social_linkedin=”true” social_pinterest=”true” social_email=”true” ] Episode 28: Show Notes. Today we are talking to Chris Scott from Swift Galleries and The Print Maker System, both of which help photographers run a successful IPS or in-person sales business. Chris started out…
Being Authentically YOU: 6 Steps for Establishing Your Brand Identity with Abby Grace Episode 27: Show Notes. In order to market anything – your product, your company, or your ideas – you first need to define your unique brand. Your brand is not just the visuals, like your logo and your website, it also encompasses…
Getting Your Life Back – Simple Systems to Save You Time in Your Business with Dahlia Orth, System Strategy Academy. Episode 24: Show Notes. Stress is one of those things that can take the joy out of your photography career, but implementing good systems can help reduce it. Nobody understands systems as well as Dahlia…
You picked up a camera and within a few clicks, you fell in love. People, flowers, wildlife, weddings… no matter the genre, you are LOVING photographing it. But now you wonder…Can photography make me money? The answer is yes, you can make money from photography. The question then is how can you make money? In…
A client calls saying she needs some new headshots. You agree and book a session for her. The only problem? You’re not entirely sure what defines a headshot! Is it just a head and shoulders shot? Head with some torso? Argh! What Qualifies as a Headshot An image qualifies as a “headshot” if its primary…
Are all headshots portraits? Why are portraits not headshots? It’s sort of like one of those high school English quizzes! If you’re not sure what makes a headshot and what makes a portrait, you aren’t alone! We break it down for you in this article. What is the Difference Between a Portrait and a Headshot?…
After posing, one of the most critical elements of a good headshot is the lighting. But what kind of artificial lighting works well for headshots? In this post, we’ll discuss using ring lights for headshots. Are Ring Lights Good for Headshots? Ring lights can be a great lighting source for headshots. When used correctly, in…
There are lots of considerations when it comes to taking headshots. There’s posing, lighting, skin tones, etc. One of the things you shouldn’t stress is how to hold the camera! Can Headshots Be Horizontal? Headshots can be shot in a horizontal orientation! Traditionally, headshots were shot vertically, also known as portrait orientation. But now either…